MYOB Advanced Retail

Retail ERP: Shopify and BigCommerce

By taking full advantage of the new Shopify and BigCommerce connectors for MYOB Advanced, it becomes is an end-to-end solution for Australian retailers – from POS to sales, CRM to inventory and more.

A modern solution for wholesale and retail merchants


Being in one of the most competitive industries means that retailers like you can no longer simply rely on loyalty and discounting tactics alone. It’s simply not enough. The satisfaction of your customers and delivering on their expectations is now taking priority with consumers.

Having eCommerce capability is now a necessity for anyone in the business-to-consumer (B2C) and business-to-business (B2B) space.

And in order for you to deliver, you need a modern ERP solution that’s agile enough to adapt to a rapidly changing environment, and one that integrates easily with Shopify and BigCommerce to offer customers the seamless online buying experience they demand.

To succeed, you need to provide exceptional customer experience and support. Business Intelligence needs to flow freely between your stores, web presence and ERP solution.

The solution? Utilising MYOB Advanced with its retail connectors. This allows you to provide a customer experience unmatched by competitors. All while improving operating efficiency.

Designed with flexibility to accommodate the needs of modern retailers, MYOB Advanced and the Shopify and BigCommerce connectors bring everything together to improve your retail operations throughout.

How MYOB Advanced retail connectors work

The MYOB Advanced Retail connectors solve the key capability pain points of b2b and b2c merchants, such as ensuring the inventory displayed on a website is accurate, managing the information of products, handling returns, having pricing for specific customers, offering purchases buyer terms, and having visibility over orders that originated both online and offline.

How does this make your life better?

It speeds up the fulfillment process through automation, easier management of sales and returns, freeing up staff for higher value tasks by turning the website into a virtual store, and keeping your customers happier as people now generally prefer to buy online.

Why is this valuable to your business? Let’s take a closer look at the connectors. The diagram below illustrates how the Shopify and BigCommerce connectors work in conjunction with MYOB Advanced.

The diagram above shows MYOB Advanced on the left, and the eCommerce platform on the right. The native integration between the two allows the merchant to manage their inventory and customers within the ERP, integrate that out into the eCommerce platform (the products, inventory, and shipments) and when customers place orders, they come back in a sales order inside the ERP including all of the customers paying information.

How do the Retail connectors work?

The retail connectors work in real time using APIs to transmit between your eCommerce frontend and the MYOB Advanced backend in the office as orders are placed and financials are updated.

The synchronisation extends to product information such as title, description, price, and images – as well as discounts and promotions that automatically sync in MYOB Advanced. And the alignment of offline and online orders between the systems and shipping and tracking numbers.

These are the available synchronised entities across the platform – from customer information to items and products, orders, shipments, and financials. And while there is real time integration, these entities can be seen manually or scheduled.

Additionally, many of these entities and the items in them, can be filtered in or out and they can include additional customer fields where relevant.

MYOB Advanced remains agnostic when it comes to recommending systems so you can simply use the eCommerce platform that best suits your needs. eCommerece enabled through native real time connectors to Shopify and BigCommerce improving the order to cash process with multi-channel order management all in one place.

Whether you’re a retail or wholesale merchant, solve your pain points and add value to your business throughout. Manage your business from MYOB Advanced to automate your processes, and improve the order to cash process with multi-channel order management – all in one place. So you can focus your time on where it’s more important. Such as marketing promotions and advertising.

MYOB Advanced Demo for Retailers

Start today – Overhaul your retail business. Improve the buying experience and encourage repeat customers. Get your Free MYOB Advanced Demo Now!

Advance and transform your retail business

Forward-thinking retailers looking to expand and streamline their business are setting the right technology foundation for their future success. By coupling your existing Shopify or BigCommerce system with MYOB Advanced, we can help you address the most common issues facing retailers, including: seamless cross-channel management, single source of data, 360-degree view of your customer and real-time inventory visibility.

Point of Sale

Provide a superior experience for your customers and optimise your stock with a modern POS system. Make informed purchasing decision to satisfy shoppers, build customer loyalty and drive sales.

Inventory Management

Control your inventory and your supply chain with a real-time view of your stock and warehouses across your business.  Increase delivery times, improve sales, and stock control to ensure you can deliver the products your customers want, when they want them.


Manage marketing campaigns from start to finish: tracking costs and ROI. Set up campaign waves, import data lists, and generate and send communications through multiple channels. 


Manage all your prospect and customer information derived from activities, tasks, emails, quotes and sales, in one centralised system, that allows you to use the information to build your business. 


Gain improved visibility into your business’s performance using a wide range of customisable dashboards, charts and reports. Enjoy comprehensive accounting, analytics, sales and purchasing management, and inventory control functions.

Business Intelligence

Gain real-time data across your entire organisation. Make better informed decisions based on insight. Get the ‘big picture’ data needed to make informed business decisions.

We have trust in the MYOB brand and as it turned out their Advanced solution really did have everything we needed.

Marie Kapetanakis

CEO, Kosmea Australia

The functionality of MYOB Advanced met our many needs including customer special pricing, advanced stock management, a customer portal as well as CRM. 

Courtney Purcell

General Manager, Codecom